Profile
Tyler Askew is a graphic designer & art director living and working in NYC.
Increasingly hard to pigeonhole, his work includes identity design, packaging, editorial, typography, and creative direction for the music, fashion, advertising, and non-profit worlds.

He received his BFA in Graphic Design from the Atlanta College of Art in 2001, while spending summers studying in London with mentor Ian
"Swifty" Swift.
Since then, he has worked with a number of studios including
AR New York, Syrup, aruliden, Wolff Olins, Plaid, and Plus et Plus. He served as art director
at New York's premier fashion/luxury agency
Lipman, and contributes freuqently to Estee Lauder brands MAC Cosmetics and Bobbi Brown.

Tyler has also been involved with London music magazine Straight No Chaser,
as a writer, designer, and creative consultant since 1999. His involvement in
the music world has paralleled his design career, DJing internationally for over 9 years, and working along side independent artists and labels. In 2003, he began the club night Rude Movements, which has developed into a long-standing relationship with lifestyle brand PUMA.

Over the past 10 years, Tyler has developed an international client-base
from Tokyo to London, Amsterdam to Singapore. He has been featured in
numerous publications over the years including Creative Review, Arkitip,
and Esquire Japan.

Respect
Ian Wright
Swifty

Straight No Chaser
Newstoday
Baron + Baron
Mode 2
Dustin Ross
Hiroshi Fujiwara
Graphic Havoc
Superfuture
Work in Progress
Especial Records
Lineto
Rawjak
YouWorkForThem
Royale Fam
Two x Four
Jazzy Sport
Nom De Guerre
Ambush
Delta inc
Bill McMullen
Ben Loiz
Phunk Studio
Trevor Jackson


Staple Design
Honeyee
Minotaur
Being Hunted
Freshness
Splay
Marcus James
Kindred Spirits
Syrup
Neroli
Underware
M/M Paris
O-R-G
Dover Stree Market
M.A.T.
Parra
Benji B
Brooklyn Bedouin
Donjiro Ban
Unvisible
Kim Jones

           
Selected Works
>>

Rave HD
Identity development for first high definition
music channel. The successful pitch included
logotype, on-air graphics and brand guidelines.

Agency: Plus et Plus
      Readymade
Logotype for Singapore-based
events company.
The Caledonia
Identity development for luxury high rise
in New York City.

Agency: AR New York
Bill Blass
Complete rebranding, including
a restructuring of the label,
as well as a new corporate identity
and guidelines manual.
Rude Movements
Creative direction for NYC club night /
collective. Various invites are shown, along
with the limited edition gold foil shirt.
        MAC Cosmetics
Various advertising and branding for
the 2004 Spring/Summer collections.
                Moderna
Lightweight text face (beta).
Digital Spray
T-shirt design for Ubiquity
Records' Spring '04 line.
David Yurman
Design and layout of 2004
Saks Fifth Avenue retail mailer.

Agency: Lipman
    Inkdup
Gestrual display face created
by hand with printing inks.
contact / pdf